What makes a cold email actually get a reply
Reply rates above 15% share four traits. A subject line under 50 characters that mentions something specific to the recipient (their company, a recent post, a mutual connection). A first sentence that proves you did your homework — not 'I hope this finds you well'. A single, low-friction ask — 'worth a 15-min call?' not 'let's set up a sales pitch'. And a signature with social proof, not a bio paragraph.
The generator nudges you toward all four. Provide the recipient's role, your offer, and one specific reason you're reaching out — the AI handles the structure.