Why teams switch from Buffer

AI built into every plan

Buffer's AI Assistant is throttled on lower plans. So-me Studio includes AI captions, hashtags and post ideas on every plan, free tier included, with allowances that scale up to unlimited on Advanced.

Unified inbox bundled with the scheduler

Buffer splits engagement into a separate product. So-me Studio bundles a cross-platform inbox for comments and DMs alongside the scheduler, from the Lite plan up.

Linktree alternative bundled

Buffer's Start Page is decent but capped. So-me Studio includes branded bio-link pages, starting free, with custom-domain support, click + page-view analytics and themes.

Flat pricing, not per-channel

Buffer charges per connected channel. So-me Studio's plans are flat, Lite includes 5 connected accounts and Standard makes them unlimited, across all 20 platforms.

Post from any AI chatbot

Connect Claude, ChatGPT or any AI agent through So-me Studio's MCP server (200+ tools), REST API and CLI and let it draft, schedule and publish for you, from the Standard plan. Buffer's limited API offers nothing comparable.

Feature comparison

Feature-by-feature comparison. Buffer plan referenced = Team.

Free plan

So-me Studio10 posts/month, forever
Buffer3 channels, basic

Connected social platforms

So-me Studio20
Buffer8

AI captions included

So-me Studioevery plan, unlimited on Advanced
BufferCredit-metered, throttled by tier

Unified inbox

So-me Studio(Lite plan +)
BufferSeparate product

Analytics dashboard

So-me Studio
Buffer

Bio-link page included

So-me Studio(with custom domain)
Buffer(Start Page, capped)

Team approval workflows

So-me Studio(Standard plan +)
Buffer(Team plan)

Custom workspace branding

So-me Studio(logo + brand color)
Buffer

MCP / REST API for AI agents

So-me Studio(Standard plan +)
BufferLimited API

Starting paid price

Buffer's bill grows with every channel you connect; So-me Studio's stays fixed.

So-me Studio$15/mo flat, all 20 platforms included (Lite)
Buffer$6/mo per channel

Pricing side-by-side

Buffer's per-channel pricing adds up fast across 5-7 channels. So-me Studio's prices are flat, 5 connected accounts on Lite, unlimited from Standard up.

So-me Studio

Most value
  • FreeFree forever$0/mo
  • Lite5 connected accounts$15/mo
  • StandardUnlimited accounts$35/mo
  • Advanced$75/mo
  • LifetimeLaunch deal, first 250 customers$299 once
See full pricing

Buffer

  • Free3 channels$0/mo
  • EssentialsPer channel$6/mo
  • TeamPer channel$12/mo
  • Agency10 channels$120/mo

Buffer pricing from its public pricing page, check there for current rates.

Switch in three steps

No import wizard needed, moving from Buffer is smaller than it sounds.

Connect your accounts

Connect the same social accounts in So-me Studio via each platform's official OAuth, no passwords shared, a couple of minutes per platform.

Let Buffer's queue drain

Anything already scheduled in Buffer still publishes from there. There's no hard cutover, run both side by side while the old queue empties.

Schedule ahead in So-me Studio

Plan your next batch here, calendar, AI captions, approvals and the unified inbox. Cancel Buffer once its queue is empty.

For most teams, yes. Buffer charges per connected channel. Posting to 6 channels on Buffer Essentials is about $36/mo; So-me Studio Standard is $35/mo with unlimited connected accounts, and Lite is $15/mo flat if 5 accounts are enough.

Yes. Bio-link pages with custom domain, click + page-view analytics, unlimited links, Instagram embeds and brand-controlled themes, with no per-page upcharge.

Both products meter AI, but So-me Studio's allowances are bigger at every price point, 500 captions/month on Lite, 2,000 on Standard and unlimited on Advanced, and even the free plan includes a monthly AI allowance.

Yes. Connect the same social accounts in So-me Studio (OAuth, not passwords) and let Buffer's scheduled queue drain while you ramp up here. Most teams move over in 1-2 weeks.

Schedule once.
Post everywhere.

Stop juggling tabs, draft, customize, and publish to 20 platforms from a single calendar.